PHOTO GALLERY

March 27th 2011, New Delhi: The tremendous success of the R11 and R11 TP Drivers the world over is a result of TaylorMade’s unparallel innovation and expertise in the golf equipment industry. India being the first market in Asia to get a get a hold of this revolutionary driver has seen an unending demand for the same ever since. The TaylorMade Golf Tournnament held at the ITC Classic Golf Tournament, Manesar saw a game between some of the most prolific cricketing greats in the world, swinging it out with this iconic driver from TaylorMade.

Kapil’s XI vs Viv Richards XI was a “Special Celebration for the Cricketing Legends to Experience the Magic of R11 Driver”. Based on the Ryder Cup format the tournament was short and entertaining with Kapil Dev’s ultimately winning the tournament. Besides Kapil Dev and Sir Vivian Richards, other eminent cricketing personalities present were- Dean Jones, Nikhil Chopra, Madan Lal, Allan Border, Simon Hughes, Mark Nicklaus, Sayed Kirmani, Murali Karthik and Charu Sharma. Players were divided into teams of 4 and started off at allotted holes. Besides the cricketers, teams included top executive from TaylorMade, adidas and Vodafone.

Speaking at the tournament, Ateet Gaur, Managing Director, TaylorMade-South East Asia said “The R11 has been a sensation in India. The driver was launched merely a month ago and we have already exhausted stocks and the demand for the same is surging. We couldn’t have thought of celebrating this success in any better way, playing with these legends of cricket. TaylorMade will continue with its pioneering efforts in golf and we hope the R11 continues to make inroads in all markets across India.”

Viv Richards and Kapil Dev cross their drivers as Ateet Gaur (center) looks on