Notification

Coming Soon...

OK
X

Something went wrong!
Please try again later.

EXPAND Cross icon

EXPANDING


Loader

Hero MotoCorp to be the title sponsors on 2023 DP World Tour through Dubai Desert Classic.

DP World Tour
image
Posted by Admin 07 Jan 2023

Hero MotoCorp, India-based company, is the world’s largest manufacturer of motorcycles, now adds Dubai Desert Classic to the Hero Cup and Indian Open into its list of sponsors. The tournament brings together this with the DP World Tour, the longest-running event in the Middle East.

The tournament will take place on January 26 to January 29 in the Emirates Golf Club carrying a $9 million purse. The 34th edition of the event will have the appearance of the World No. One and two-time Dubai Desert Classic winner, Rory McIlroy. 


The longest-running event has extended its collaboration with the circuit that began in 2015 at the Hero Indian Open since then, Hero has also supported the Hero Challenge, a number of which were staged in Scotland, as well as the Hero Open, which featured on the DP World Tour schedule from 2020 to 2022.

 

The dubai desert classic 4moles.com
 
It was last year elevated to Rolex Series status and this season forms one of five events in that select group. It represents one leg of the tour’s Desert Swing, which this year comprises a four-week stretch beginning with the Hero Cup. That is followed by the Abu Dhabi HSBC Championship – another Rolex Series event – and the Desert Classic, before concluding with the Ras Al Khaimah Championship.


Next week, the company is planning to sponsor the inaugural Hero Cup – a new team match-play event so that the European players can experience the format  ahead of this year’s Ryder Cup in Rome.
 
The Chairman & CEO of Hero MotoCorp, Dr. Pawan Munjal stated, “We continue to have a long -term partnership with the DP World Tour; and the Hero Dubai Desert Classic is an extension of this engagement. We are delighted to be associated with this iconic event and will now be supporting two much-awaited marquee tournaments in the Middle East – the Hero Cup and the Hero Dubai Desert Classic – as part of the traditional Desert Swing. It surely promises to be an exciting start to the season, and we look forward to seeing world-class golf on display.”
 
Simon Corkill, Executive Tournament Director – Hero Dubai Desert Classic, said: “We are delighted to welcome Hero MotoCorp as the new Title Partner of the Dubai Desert Classic as we once again prepare to host a global field at Emirates Golf Club."

 

Mr. Pawan Munjal(left) with Mr Guy Kinnings, European Ryder Cup Director and the DP World Tour’s Deputy CEO and Chief Commercial Officer

 

Keith Pelley, chief executive of the DP World Tour, said: “It is my pleasure to welcome Hero MotoCorp as the new title partner of the Hero Dubai Desert Classic. We are proud to further develop our long-term relationship with Hero MotoCorp and thank Dr Pawan Munjal for his continued support of golf in general and the DP World Tour in particular.

“January promises to bring yet another memorable edition of this historic event, as we once again welcome some of the best players in the world to Dubai for the second Rolex Series event of 2023, two weeks after an exciting season-opener in the new Hero Cup.”

 
Prior to Hero, Slync.io, a logistics technology provider, was the title sponsor for the tournament but the Slync.io agreement was terminated in September due to the termination of  Chris Kirchner, co-founder and chairman of Slync.io. 
 

Breaking News

  • Ladies European Tour | February 05, 2023

    Aditi Ashok carried the day at the Magical Kenya Ladies Open 2023!

    Aditi Ashok triumphed at the 2023 Magical Kenya Ladies Open winning the tournament by nine shots to secure her fourth LET title. Read More

  • DP World Tour | January 30, 2023

    Rory McIlroy wins the Dubai Desert Classic 2023 for the third time!

    Attracting season's talent, falling in the category of one of the most anticipated golf tournaments, The Dubai Desert Classic 2023, is won by The World No.1 and made a winning start to 2023 charging up Read More

  • LPGA | January 31, 2023

    'Drive On: LPGA All Access' - LPGA's new series releasing soon!

    LPGA is going to soon release its all new documentary series on this official website and Youtube channel featuring famous women golfers from the Tour. Read More

  • DP World Tour | January 30, 2023

    Rory McIlroy wins the Dubai Desert Classic 2023 for the third time!

    Attracting season's talent, falling in the category of one of the most anticipated golf tournaments, The Dubai Desert Classic 2023, is won by The World No.1 and made a winning start to 2023 charging up Read More

  • DP World Tour | January 22, 2023

    Abu Dhabi HSBC Championship 2023

    The initial event on the DP World Tour event of 2023 features a strong field and a striking purse. The tournament takes place at Yas Links in the United Arab Emirates every year. The Abu Dhabi HSBC C Read More

  • Popular News

  • DP World Tour | February 03, 2023

    Hero Cup stars set for Thailand Classic 2023

    Players from both sides of this year’s Hero Cup will tee it up at the Thailand Classic as the DP World Tour returns to the Southeast Asian Nation for the first time since 2016. Read More

  • LPGA | February 02, 2023

    World’s Top 4 female golfers head to Honda LPGA Thailand 2023

    World’s Top 4 female golfers head to Honda LPGA Thailand 2023 to join the star-studded line-up Lydia Ko, Nelly Korda, MinJee Lee and Atthaya Thitikul amongst the field of 72 Read More

  • General | January 18, 2023

    Juan Postigo - A Golfer with one leg who broke 80!

    Juan likes to keep learning, and although his reading is now a little different from the books he had when first getting started in golf, he is still expanding his knowledge Read More

  • WGAI | January 14, 2023

    Seher Atwal wins in the opening leg of Women’s Pro Golf Tour.

    Seher Atwal emerged victorious at the Poona Club Golf Course in the opening leg of the Hero Women’s Pro Golf Tour 2023. She hit five-over 77 making this as her third win in three years. Read More

  • Hours
    Minute
    Second
    Rolex
    #

    WANT TO GET STARTED?

    Sponsored Links

    Advertisement